Guillaume Lebleu has written a tool to help decide whether or not to open source your software.

By elaborating on the simple notion of “why giveaway something you can charge for”, I developed the chart below to help me discuss the decision with my colleagues. The idea is to not view open source as an all or nothing strategy, but rather as a marketing technique to segment your market and maximize revenue, except that in the open source case, the revenue is mostly intangible.

This entry was posted on Thursday, May 8th, 2008 at 5:48 pm by Nicole C. Engard and is filed under Open Source. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.